You might be able to find an item that’s unavailable online in the sale section of a store. Athleta brick-and-mortar stores have sales racks in the back. Check the website frequently for new markdowns. brand- thredUP partnerships (for example, Athleta or Reformation). These Trekkie North Joggers are on sale for 69.99 instead of 89.99 but only in sizes 18-26 in the regular length. We’re thrilled to partner with ThredUP on this innovative platform that invites consumers to make a positive environmental impact without compromising on performance or style. thredUP has created a smarter and easier way to buy and sell secondhand clothes. “The launch of our first-ever resale pilot marks a major milestone toward our vision for a more sustainable future. “As a certified B Corporation, Athleta believes in using business as a force of good,” said Kim Waldmann, Chief Digital Officer at Athleta in a statement. Now, through the RaaS pilot, customers will be able to receive Athleta shopping credit when they turn in gently used apparel, shoes and accessories from any brand and those products sell on ThredUP. The pilot will serve as “a test-and-learn opportunity” to help Athleta better understand customer purchasing behavior and attract new customers to the brand.Īthleta has already been running a Clean Out program with ThredUP for the past two years, resulting in the resale of more than 1 million secondhand items on the ThredUP marketplace since February 2020. The program will be piloted with a randomly selected group of customers, who can now shop the new Preloved section on the Athleta website for gently used products at up to 90% off the original retail price. Returns must be sent back within 14 days of delivery. Some Gap customers already shop at thredUP but many don’t. First, they gain brand awareness among a new set of customers. You can send multiple items in one package, as long as the return slips are all included. thredUP expects to gain at least three benefits from the partnership. Resale with ThredUPĪthleta’s first-ever resale platform - Always Athleta - is being powered by ThredUP’s Resale-as-a-Service (RaaS) solution, which is already being used by sister brands Gap and Banana Republic. Returns To get started, enter your order information. Both initiatives are designed to help Athleta reach new customers and boost loyalty as it continues to expand its growing stake in the activewear and intimates segments. Athleta Juniors Clothing at up to 90 off retail price Discover over 25000 brands of hugely discounted clothes, handbags, shoes and accessories at thredUP. Gap, Inc.’s Athleta brand has teamed up with ThredUP and Shop Premium Outlets to pilot a new resale program and expand further into the off-price sector, respectively.
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